The Canadian Tourism Commission has invited the Canadian Federal Provinces for a CTC E-Marketing Summit to discuss how we can all work together to market Canada to the world by leveraging the Internet. This is by-invite only event.
Attendees may choose two from six topical tracks, which are a combination of short presentations and "speed-dating" interactions with the presenters.
It sounds like fun. I'll be a facilitator for a star studded panel:
Exploring the difference between Search Marketing and Online Advertising in Canada & USA
What is the difference between Search in Canada & the US and how can you effectively market your hotel or travel company on search verticals?
Facilitator: Ian McAnerin - President, Search Marketing Association of North America
Vince Chirico - Google
John Manning - Genie Knows
Jennifer Koo - West Jet
David Doucette - Fairmont Hotels & Resorts
Bryan Mavrow - Intrawest